Brand Identity - Un po' d'olio di oliva

2026
  • Art Direction
  • Branding
Description
In Italian cooking, every great dish starts with one simple ingredient: olive oil. “Un po’”, meaning a little, is never really just a little. It’s always enough to bring everything together and give food that unmistakable taste.

That idea became the starting point for the brand. We wanted the logo to feel crafted and rustic while still being modern. Each element was drawn with the freedom of an early sketch, giving the identity its natural character and distinctive personality.

We chose a natural, expressive typeface and brought the illustration to life through fluid shapes inspired by the movement, texture and spontaneity of olive oil.

The result is an identity that feels warm, playful and unmistakably Italian. Simple in appearance but full of flavour and personality.

Just like a little olive oil.