UGC Platform - OOHGC
2025
- Art Direction
- Branding
- UI/UX
- Development
Descriere
OOHGC is a Romanian digital platform hosting one of the country’s largest influencer databases, created to simplify collaborations between content creators and brands. It enables brands to discover relevant Romanian influencers for their campaigns, while helping creators connect with suitable partnership opportunities.
Our studio was responsible for the complete branding, UX/UI design, and full-stack development of the platform, covering both front-end and back-end implementation.
The project began with defining a visual direction that balanced a premium positioning with the vibrant, modern, and bold aesthetic of the creator economy. From there, we developed a clear and efficient user experience, supported by a cohesive interface and carefully designed micro-interactions.
Our studio was responsible for the complete branding, UX/UI design, and full-stack development of the platform, covering both front-end and back-end implementation.
The project began with defining a visual direction that balanced a premium positioning with the vibrant, modern, and bold aesthetic of the creator economy. From there, we developed a clear and efficient user experience, supported by a cohesive interface and carefully designed micro-interactions.
